Tanning brand reveals their new global influencer partnership
Friday 7 April, 2017
St.Tropez is collaborating with international influencer and co-creator of A Bikini A Day, Natasha Oakley, in a global partnership which spans across the UK, US and Australian markets.
Natasha is St.Tropez's 2017 Tanning Ambassador and will be co-hosting the brand's first ever Facebook Live (27th April) to kick off an exciting summer for the brand, which includes a new product launch that's set to be the first of its kind on the global market.
"St.Tropez has been my go-to tanning brand for years, so it's incredible to be working with them this year," Natasha commented. "Having grown up by the beach, I'm so conscious of the effects of sun damage, so I always use full block SPF on my face and wear a huge hat to make sure my face isn't in the sun. It means that tanning products are so important in my beauty routine so that I can have a natural-looking, even and safe tan. I love the confidence that having a tan gives me, as well as happy memories of being on the beach in the sunshine."
St.Tropez Global Product Development Director, Jacqueline Burchell adds: "This is St.Tropez's biggest influencer partnership to date and we couldn't think of anybody more perfect than Natasha. Our tanning wardrobe of choice contains a product perfect for every occasion, and with Natasha's strong global presence we really want to show how versatile tanning can be all year round."