New visual brand identity for Advanced Nutrition Programme

Advanced Nutrition Programme has revealed its new logo and visual brand identity.
Each element of the new visual identity reflects the core values of the brand, using contemporary, pure and simple typography to reflect Advanced Nutrition Programme's clear and straightforward style. Over the course of 2017, the new brand will be rolled out across all aspects of the business.

“The release of the new logo and visual identity marks a significant milestone in the journey that we innovated in 2006 to bring beauty from within to market, and realise the potential for the professional beauty market and skin care experts to deliver a new level of skin health and well-being in addition to topical care,” says David Alpert, Managing Director.

“Our new identity tells our story through unique illustrative brand elements, fresh imagery and a crisper new font,” David adds. “It also affirms our belief that full value is only created when we work closely together with our customers and our suppliers.”